ATS-Friendly Digital Marketing Resume Template For 2023

Download Free Digital Marketing Resume Templates in Microsoft Word, OpenOffice Writer, and Google Docs with resume tips and examples for each section in 2023.

In order to stand out from the competition in the industry of digital marketing, writing an engaging resume is crucial. It is critical to highlight the most recent trends and technologies pertinent to the industry because the digital world is always evolving.

This article provides suggestions and examples for creating an impressive digital marketing resume that will win over hiring managers. Whether you’re a recent graduate or a seasoned expert, this guide may assist you in showcasing your abilities and obtaining the appropriate position in the field of digital marketing.

Download Digital Marketing Resume Templates

We have crafted the following Digital Marketing Resume Templates in Microsoft Word, OpenOffice Writer, and Google Docs.

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Digital Marketing Resume (MS Word, OpenOffice Writer & Google Docs)

Microsoft Word  OpenOffice Writer  Google Docs

Entry-Level Digital Marketer Resume (MS Word, OpenOffice Writer & Google Docs)

Microsoft Word  OpenOffice Writer  Google Docs

Digital Marketing Resume Design Sample

Digital Marketing Resume Sample (Plain Text)

Samantha Dyer
Digital Marketer


Results-driven digital marketing professional with 8+ years of experience seeking a challenging position in a dynamic organization. Adept at developing and implementing innovative digital marketing strategies to drive brand awareness, increase website traffic, and generate leads. Strong analytical skills combined with a deep understanding of various digital marketing channels and tools.

Professional Experience:

M&J Fashion Studio
Digital Marketing Specialist
New York City, NY
Mar 2019 – Present


  • Lead and execute digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Develop and implement strategies to improve website traffic, engagement, and conversion rates.
  • Conduct in-depth market research and analysis to identify trends, customer behavior, and competitive landscape.
  • Manage and optimize Google AdWords and social media advertising campaigns to maximize ROI.
  • Monitor and analyze key performance indicators (KPIs) to track campaign effectiveness and make data-driven recommendations.
  • Collaborate with cross-functional teams to align marketing initiatives with overall business goals.
  • Utilize marketing automation tools to streamline workflows and improve lead nurturing processes.
  • Create engaging content for a website, blog, and social media platforms to enhance brand visibility and attract the target audience.
  • Stay up-to-date with the latest industry trends, tools, and best practices in digital marketing.

Thompsons & Co.
Digital Marketing Manager
New York City, NY
May 2014 – Dec 2018


  • Assisted in the development and implementation of digital marketing strategies.
  • Managed social media accounts and created engaging content to increase brand awareness and engage with the audience.
  • Conducted keyword research and optimized website content for improved search engine rankings.
  • Monitored website analytics and prepared reports to track website traffic, user behavior, and conversion rates.
  • Assisted in the creation and execution of email marketing campaigns.
  • Collaborated with external agencies and vendors for various marketing initiatives.
  • Contributed to the planning and execution of offline marketing events and promotions.


Bachelor of Science in Marketing
New York State University, NY
Graduated – Dec 2013


  • Digital marketing strategy development and implementation
  • Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
  • Social media marketing and advertising
  • Content marketing and copywriting
  • Email marketing and marketing automation
  • Google Analytics and other web analytics tools
  • Conversion rate optimization (CRO)
  • A/B testing and data analysis
  • Strong written and verbal communication skills
  • Team management and collaboration


  • Certified Digital Marketing Professional (CDMP)

Entry-Level Digital Marketing Resume Sample ( Plain Text)

James Watson
Digital Marketing Intern


Highly motivated and detail-oriented individual with a passion for digital marketing seeking an entry-level position in a dynamic organization. Strong foundation in digital marketing principles and eager to apply knowledge and gain hands-on experience in areas such as SEO, social media marketing, content creation, and data analysis.


Bachelor of Business Administration in Marketing
Paulson University, TX
Graduated – Dec 2019


  • Digital marketing principles and best practices
  • Social media management and content creation
  • Search Engine Optimization (SEO)
  • Google Analytics and other web analytics tools
  • Email marketing and marketing automation
  • Copywriting and content marketing
  • Basic HTML and CSS
  • Strong written and verbal communication skills
  • Analytical and problem-solving skills
  • Teamwork and collaboration

Internship Experience:

Magnum opus Digital Studio
Digital Marketing Intern
London, UK
March 2020 – Dec 2020


  • Assisted in the development and execution of social media marketing campaigns.
  • Created engaging content for social media platforms to increase brand visibility and drive user engagement.
  • Conducted market research and competitor analysis to identify trends and opportunities.
  • Monitored social media metrics and prepared reports to track campaign performance.
  • Assisted in optimizing website content for better search engine rankings.
  • Contributed to email marketing efforts, including writing and designing newsletters.
  • Collaborated with the marketing team to brainstorm ideas and strategies.


  • Google Ads Certification

Tips to Write a Captivating Digital Marketing Resume

  • Begin your resume with a concise and compelling summary or objective statement that highlights your experience, skills, and goals as a digital marketer.
  • Tailor your resume to highlight the specific skills that are relevant to the digital marketing field.
  • Emphasize your relevant work experience in digital marketing. Provide a brief description of your responsibilities and accomplishments in each role, focusing on measurable results and impact.
  • Whenever possible, quantify your achievements to demonstrate the impact of your work.
  • Include any certifications or degrees related to digital marketing that you have obtained.
  • Mention any relevant coursework or special projects that demonstrate your knowledge and skills.
  • Mention the digital marketing tools you are proficient in, such as Google Analytics, SEMRush, Hootsuite, MailChimp, or any other relevant platforms.
  • If you have worked on any notable projects or have freelance experience in digital marketing, include them in your resume. Describe the projects, your role, and the outcomes achieved.

Tips To Write An Entry-Level Digital Marketer Resume

Start with a strong objective statement: Begin your resume with a concise objective statement that highlights your passion for digital marketing and your career goals.

Emphasize your education: Since you may have limited work experience, highlight your education section. Include the degree you earned, the university or institution you attended, and any relevant coursework or projects. Highlight any digital marketing-related courses or certifications you have completed.

Showcase relevant skills: In the skills section, list the specific skills you possess that are relevant to digital marketing. Include skills such as social media management, content creation, SEO, basic coding knowledge, data analysis, and proficiency in digital marketing tools and software.

Highlight internships or relevant projects: If you have completed any internship, freelance work, or relevant projects during your studies, showcase them in your resume. Describe the tasks you performed, the tools you used, and the results you achieved.

Include any relevant part-time or volunteer experience: If you have worked in part-time roles or volunteered in positions that have transferable skills to digital marketing, mention them. Focus on the aspects of those roles that relate to digital marketing, such as social media management, content creation, or data analysis.

Demonstrate your passion for digital marketing: Employers value candidates who are enthusiastic about the field. Showcase your passion by including any personal projects, blogs, or social media accounts where you have demonstrated your interest in digital marketing.

Highlight any transferable skills: Even if you haven’t worked in a digital marketing role before, emphasize any transferable skills you have gained from other experiences. These could include strong communication skills, attention to detail, project management, teamwork, or creativity.

Section-Wise Resume Writing Tips

Follow the below-given tips for each resume section.

How To Write A Summary or Objective For Digital Marketing Resume?

  • Both the summary and objective statement should be brief and to the point. Aim for a maximum of 2-3 sentences.
  • Mention your relevant experience and key skills that make you a strong candidate for the digital marketing position. Focus on the aspects that align with the job requirements and showcase your expertise in areas such as social media, SEO, content marketing, data analysis, or any other relevant skills.
  • Briefly mention any notable accomplishments or results you have achieved in previous digital marketing roles or projects. Highlight specific metrics or outcomes that demonstrate your impact and success.
  • Incorporate relevant keywords from the job description to help your resume stand out and show that you possess the desired qualifications. This can also help if the resume goes through an applicant tracking system (ATS).
  • Customize your summary or objective statement for each application. Research the company, its values, and the requirements of the position. Highlight how your skills and experience align with their needs and showcase your enthusiasm for their particular industry or niche.

Resume Summary Sample For Digital Marketer Resume

Results-oriented digital marketer with 3+ years of experience in developing and implementing successful social media campaigns, improving organic search rankings, and driving website traffic. Proficient in utilizing data analytics to optimize marketing strategies and increase conversion rates. Skilled in SEO, content creation, and paid advertising. Passionate about delivering measurable results and staying ahead in the rapidly evolving digital landscape.

Entry-level Digital Marketer Resume Objective Sample

Motivated and creative digital marketing graduate with a strong foundation in social media management, content creation, and SEO. Proficient in utilizing digital marketing tools and platforms to drive engagement and brand awareness. Strong analytical skills with the ability to interpret data and make data-driven decisions. Eager to contribute to a dynamic marketing team and leverage my skills to drive growth and ROI.

How To Describe Your Work Experience On Your Digital Marketing Resume?

  • Start each bullet point with a strong action verb to convey your proactive approach and showcase your skills.
  • Whenever possible, include quantifiable metrics or results to showcase the impact of your work. Quantifiable achievements provide concrete evidence of your success.
  • Highlight the areas that are most relevant to digital marketing, such as social media management, content creation, SEO optimization, PPC advertising, email marketing, analytics, or campaign planning.
  • Specify the software, platforms, or marketing automation tools you have experience with, such as Google Analytics, Google Ads, Facebook Ads Manager, Hootsuite, MailChimp, or any other relevant tools.
  • If you have worked on specific campaigns, projects, or initiatives that had a significant impact, describe them in detail. Focus on how you contributed to the success of the project and any innovative or creative approaches you utilized.
  • Emphasize your commitment to staying updated with industry trends and new technologies. Mention any relevant courses, certifications, or conferences you have attended to enhance your skills and knowledge.

Correct Example:

Petron Marketing
Digital Marketing Specialist
Bangalore, KA
Jan 2021 – Present


  • Developed and implemented comprehensive social media campaigns, resulting in a 30% increase in brand awareness and a 25% boost in engagement.
  • Conducted thorough keyword research and executed SEO strategies, leading to a 40% improvement in organic search rankings and a 15% increase in website traffic.
  • Managed email marketing campaigns, resulting in a 20% higher open rate and a 10% increase in click-through rates.
  • Utilized Google Analytics to track website performance, analyze user behavior, and make data-driven recommendations for website optimization.

Incorrect Example:

Digital Marketing Specialist at Petron Marketing


  • Worked on social media campaigns and SEO.
  • Managed email marketing campaigns.
  • Used Google Analytics for website analysis.

What To Do If You Don’t Have Experience?

Build a portfolio: Create a digital marketing portfolio to showcase your skills and potential. Include projects you have worked on, even if they are personal or volunteer initiatives.

Volunteer or intern: Look for volunteer or internship opportunities in digital marketing. The experience and connections you gain can be valuable for future job prospects.

Utilize personal projects: If you have personal projects related to digital marketing, such as managing your own blog or running social media accounts, include them in your resume.

Highlight transferable skills: Identify transferable skills from your previous experiences, such as strong communication skills, analytical abilities, creativity, project management, or data analysis.

Emphasize your passion and willingness to learn: In your resume and cover letter, highlight your enthusiasm for digital marketing and your eagerness to learn and grow in the field. Demonstrate your knowledge of industry trends, and emerging technologies, and your commitment to staying updated with the latest advancements.

How To Include Skills In Your Digital Marketing Resume?

  • Create a separate section in your resume specifically for highlighting your skills.
  • Customize your skills section to align with the requirements in the job description.
  • Include skills such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, content marketing, etc.
  • Highlight the skills that are most relevant to the job you’re applying for.
  • Digital marketing requires a combination of technical expertise and soft skills. Showcase a mix of both to demonstrate your versatility.

Digital Marketing Hard Skills

  • Search Engine Optimization
  • Social Media Marketing
  • PPC
  • CRO
  • Data Analytics
  • Content Marketing
  • Email Marketing
  • Marketing Automation
  • Digital Marketing Soft Skills
  • Adaptability
  • Communication
  • Creativity
  • Multitasking
  • Flexibility
  • Teamwork
  • Time Management

Digital Marketing Technical Skills

  • Web Analytics
  • Pay Per Click
  • Web Development
  • Data Analysis
  • Marketing Automation
  • Data Visualization
  • A/B Testing
  • Content Management Systems
  • Email Marketing Automation
  • Social Media Advertising
  • Search Engine Marketing

Important skills for digital marketing resume

  • Search Engine Optimization (SEO
  • Paid Advertising
  • Social Media Marketing
  • Content Marketing
  • Analytics and Data Interpretation
  • Email Marketing
  • Conversion Rate Optimization (CRO
  • Digital Marketing Strategy
  • Marketing Automation
  • Communication and Collaboration

Additional Sections That Digital Marketers Can Include On Resume

Certifications: Include a section in your resume to emphasize any qualifications you have obtained in the field of digital marketing.

Skills or Expertise: Create a section on your website where you may list your abilities or areas of experience in digital marketing.

Achievements and Awards: Highlight any noteworthy accomplishments or honors you have won in your career in digital marketing.

Languages: Include a section to highlight your language talents if you speak multiple languages well or if you are proficient in languages that relate to your target market or audience.

Tips to Write A Cover Letter For A Digital Marketing Resume

  • Wherever it is possible, try to address your cover letter to the hiring manager or recruiter.
  • Put a strong and captivating introductory line or paragraph in the introduction of your cover letter.
  • Explain in detail how your skills and knowledge make you a good fit for the position.
  • When you can, quantify your successes to show how much of an influence you’ve had.
  • Refrain from using jargon, slang, or too-casual language.
  • Mention specific aspects of the company that you find appealing and explain why you feel you would fit in nicely.
  • Summarizing your most important accomplishments and indicating your want to talk more about your suitability for the position are good ways to end your cover letter.

Prompts To Generate Resume In ChatGPT

ChatGPT prompt for objective/summary

“Write a professional resume summary for a digital marketer resume with (n) years of experience.”

“Write an engaging resume summary for an entry-level digital marketer resume.”

ChatGPT Prompt For Work Experience Section

“Write a professional resume work experience for a digital marketer resume.”

“How to showcase (n year) work experience on your digital marketer resume?”

ChatGPT Prompt For Skills

“Write the important skills relevant to a digital marketer resume”

“What are the technical skills for a digital marketer resume?”

“Write the hard skills for digital marketer resume.”

“What are the soft skills for a digital marketer resume”

“List  the soft skills for a digital marketer resume.”

ChatGPT Prompt For Additional Sections

“What are the additional sections to include in a digital marketer resume?”

“Additional sections for enhancing the digital marketer resume.”